Job description
We are looking for an outgoing, energetic, creative, personable, professional and fun Social Media Manager to create and maintain a strong online presence for our clients and our firm. Your role is to implement or manage online marketing strategies through social media accounts as well as analyze and strategize on customer campaigns on behalf of our clients and our firm to gain reach and engagement with customers.
If you are a creative, tech-savvy professional with strong writing skills, an interest in communicating and engaging the public via social media and through online channels, we would like to meet you.
You will develop original content and suggest creative ways to attract more customers and promote our clients and their brand. Ultimately, you should be able to increase web traffic and customer engagement metrics aligned with broader marketing strategies. This will involve monitoring social media accounts, implementing Google Ads campaigns, creating and promoting eblasts.
Responsibilities
Research audience preferences and discover current trends
Create engaging text, image and video content
Coordinate with Account Manager to develop and implement campaigns across social media platforms and marketing channels
Design posts to sustain readers’ curiosity and create buzz around new products
Stay up-to-date with changes in all social platforms ensuring maximum effectiveness
Communicate Regularly with Clients and other agency teammates via phone, text, or email
Report on online reviews and feedback from customers and fans
Develop an optimal posting schedule, considering web traffic and customer engagement metrics
Oversee social media accounts’ layout and paid advertisement
Suggest new ways to attract prospective customers, like promotions and competitions
Create and implement social media Ad campaigns
Requirements
Excellent Communication Skills both Verbal and Written
Working Knowledge of Creative Software for Graphics Creation (i.e. In-Design, Photoshop, Canva)
Detail Oriented
Proven work experience with social media to promote and grow business
Expertise in multiple social media platforms and social media paid advertising
Ability to deliver creative content (text, image and video)
Familiarity with online marketing strategies and marketing channels
Multitasking and analytical skills
Knowledge of MailChimp
In-depth knowledge of Facebook Business Manager & Ad Manager
Job Type: Full-time
Benefits:
- Paid time off
- Professional development assistance
Schedule:
- 8 hour shift
- Monday to Friday
COVID-19 considerations:
We have outfitted our office with individual workstations and protective plexiglass barriers. Employees are socially distant, mask wearing is optional at the workstation. Outside visitors are restricted and all visitors must wear a mask.
Education:
- Bachelor's (Required)
Experience:
- Social Media Management: 4 years (Required)
Work Location: Hybrid remote in Ocean City, NJ 08226
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